“Press Play” is the first collaborative project by Mykola Yershov and Artem Kondratyuk, created at the intersection of personal experiences and contemporary musical expression. Its story is not about assigning blame or presenting a single version of the truth. Instead, it reflects an emotional journey that will resonate with many listeners.
At the heart of the story are two protagonists, two perspectives, and two inner worlds. Each character follows a personal path through loss, silence, misunderstanding, and self-reflection. That is why the song remains open to different interpretations and emotional experiences.
Both the lyrics and the music revolve around the idea of inner transformation. The image of “putting yourself into a single” becomes a metaphor for processing life through creativity while staying true to yourself. For the artists, music serves as a way of understanding and embracing personal experience.
The music video and the song together form a single narrative about emotional growth. There are no perfect heroes or absolute truths—only people facing life’s difficult moments in their own unique ways.
For Mykola Yershov and Artem Kondratyuk, this project became a conversation about the human ability to evolve. It is not enough to simply go through difficult experiences; what truly matters is growing because of them. That is the central message behind “Press Play.”
Listen to Artem Kondratyuk & Yershov’s new single “Press Play” on all major streaming platforms!
